ANNA KUOKKANEN - SUSTAINABILITY EXPERT

 What makes you a part of Useless?

I want to reveal the fake alliance between the state of wellness and consumption, and take part in solving sustainability issues. 

What are your specialties? Which features do you present for Useless?

Criticalness, but also open-minded ideas. 

What is the most significant (environmental) issue of our time?

On individual level: self-deception.

On organisational level: lack of ambition. 

What is your useless consumption? From which area could you save?

I've always been a materialist more than a consumerist. Still, I could save from Coca-cola Zero and flying.